Content that Converts: Insights from the New M4PS Playbook - August 28th at 2 PM ET

Elevate your content game with exclusive insights from the M4PS Playbook*, combining hundreds of public sector survey results with real-world implementation! Join GovExec's powerhouse duo, Susan Rose and Anna Pettyjohn, as they reveal the strategies that turn content into conversions in today's competitive market.

Get the lowdown on crafting content that doesn't just engage—it influences. We're talking about proven techniques to skyrocket your brand's authority, turbocharge engagement, and stand out in the crowded digital landscape. If you're looking to create compelling stories that stick, the key is listening to your public sector audience when they tell you what they want!

Why should you attend?

• Cut through the Noise: Learn how to create content that resonates and rises above the competition.
• Real-World Wins: Discover the elements that make content truly valuable, with examples you can implement immediately.
• Storytelling with Impact: Find the perfect balance between information and narrative to keep your audience hooked.

Whether you're a seasoned marketer or just starting out, this session will equip you with actionable insights to supercharge your marketing strategy and drive real results.

Don't miss out on the chance to unlock the full potential of the M4PS Playbook. Your next big win in content marketing starts here.

*This informative and comprehensive playbook contains seven plays that will increase ROI. It includes data and insights from hundreds of Federal, State, and Local decision-makers via Market Connections' M4PS Content Marketing Review, M4PS Media Study, FIT Buyer's Journey, and FIT Personas Study, plus the Content Marketing Institute's B2B Content Marketing Study.